Immediately after identifying the problems, follow up with the solution🧠
The solution should explain how your business solves the problems raised earlier and the benefits that customers get when using your product or service.
Your solution should make your customers’ lives better in some way. Providing use cases is an effective way to help your audience understand your solution and value proposition.
(1) Keep it simple for the audience to understand it and think to themselves:
💪 Yes, this solution really solves those big problems.
(2) If your solution is unique and you get this amazing reaction, be ready to answer the follow-up question:
💡 How come no one else before you came up with this solution?
There must be a reason why no one else did it before you❗